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The Bettie Page Store Will Host Storm For An In-Store
Appearance At Its Haight / Ashbury San Francisco Location

When Tempest Storm appeared in the 1955 cult classic film “Teaserama” co-starring legendary Bettie Page, history was made. Page, who passed in 2008, became an iconic figure whose legacy has inspired new generations and fashion companies such as Bettie Page Clothing to recreate her idolized pin up look.

More than 55 years later, the risqué days of the ‘New And Naughty’ twosome will be relived in spirit. On Saturday, April 16, Storm will pay homage to her late co-star at the Bettie Page Clothing boutique in San Francisco’s Haight-Ashbury District where she will sign autographs and take photos from 12-5 p.m. with new and old admirers alike.

Just in time for Page’s April 22 birthday, the retailer is also unveiling the highly-anticipated Spring 2011 collection and Beach Bash line of vintage styled swimwear, hats, beach bags and playsuits. The clothing labels are created under the fashion powerhouse, Designs By Tatyana®, launched in 2007 by commercial financier Jan Glaser and former high fashion model Tatyana Khomaykova.

The recent revival of the classic look has caught the attention of a new generation of glamour girls including Katy Perry, Holly Madison, Christina Aguilera, Denise Richards, Leighton Meester, P!nk and the designer’s spokesmodel and Playboy Magazine’s 2011 Playmate Of The Year, Claire Sinclair.

BPC boutiques are located in Hollywood, Las Vegas, San Diego, San Francisco and coming soon to Minneapolis. Stores are also expected to hit Boston and Miami this year. Fashionistas can also shop the vintage looks online at www.bettiepageclothing.comand www.beachbashbeachwear.com.  .

Event Recap:
Saturday, April 16
Tempest Storm to appear at Bettie Page Clothing for photo opp and autograph signing.
1529 Haight St.
San Francisco, CA 94117
12-5 p.m.
(415) 864-6001
***ATTN MEDIA: Please email chrissy@luckmedia.com or call (818) 232-4175 to arrange photo opp or coverage.
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Claire Sinclair, The Brand’s Spokesmodel, Playboy Playmate
And Rising Reality Star, Will Sign Autographs At The Event,
Plus Burlesque Star Tempest Storm Will Also Make
An Appearance On Monday, February 14

WHO:   Designs by Tatyana®, launched by commercial financier Jan Glaser and former high fashion model Tatyana, houses multiple clothing lines including Bettie Page Clothing and TATYANA, along with two new lines Beach Bash and Elvgren, offering modern fashion sense with a variety of retro inspired labels boasting the iconic style of the 1950s. The recent revival of the classic look has caught the attention of a new generation of glamour girls including Katy Perry, Holly Madison, Christina Aguilera, Denise Richards, Leighton Meester, P!nk and the designer’s new spokesmodel Claire Sinclair.

WHAT:  Designs by Tatyana® will debut more than 70 colorful, curve-hugging looks from their new collections at WWD-MAGIC, the world’s largest fashion tradeshow event in Las Vegas. The Designs by Tatyana® booth (#75918) will feature an appearance by the brand’s spokesmodel Claire Sinclair (Playboy’s Miss October 2010, E!’s The Bunny House and Holly’s World), along with burlesque star Tempest Storm.

WHEN: February 14-16, 2011 (Claire Sinclair will sign autographs from noon – 4 p.m on February 14. Tempest will appear approximately between 1 p.m and 2 p.m.)

WHERE: Booth #75918 – Las Vegas Convention Center (3150 Paradise Road, Las Vegas, NV 89109)

OTHER: Pre-registered press may arrange interviews by contacting Steve Levesque or Chrissy Sutphin at (818) 232-4175 or info@luckmedia.com. Last minute press applying for WWD-MAGIC credentials must register in person at the press room and meet the necessary editorial guidelines for a badge.

LEGENDARY 1950s ‘QUEEN OF PINUPS’
HAS INSPIRED KATY PERRY, MADONNA,
RIHANNA, THE PUSSYCAT DOLLS TO CREATE
A GLOBAL FASHION EMPIRE

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Launched By Commercial Financier Jan Glaser And
Russian-Born Fashion Designer Tatyana Khomyakova In 2007,
Bettie Page Clothing Has Boutiques In Las Vegas, Hollywood,
San Francisco And San Diego—And Sells Its Line
To Retailers In 57 Countries

Famous in the 1950s for her fetish modeling and pin-up photos, the iconic “Queen of Pinups”— one of Playboy Magazine’s first “Playmates of the Month” — Bettie Page continues to captivate millions of men and women around the world with her youthful, sexy image and signature jet black hair, blue eyes and short-cut bangs. That’s where Bettie Page Clothing comes in.

Launched by commercial financer Jan Glaser and brilliant Russian-born fashion designer Tatyana Khomyakova, Bettie Page Clothing boutiques have given those who live in or near Las Vegas, Hollywood, San Francisco’s Haight-Ashbury and San Diego’s Gaslamp District the advantage to re-create her look.

Celebrities have flocked to wear Tatyana’s styles the world over.  Just a sampling of the notables include Miranda Lambert, Kellie Pickler, Pink, Holly Madison, Tempest Storm, Denise Richards, Amy Jones and Jenny Tiffen (“Fashions on the Field” – Canberra Races), “So You Think You Can Dance” Top 4 finalist Lauren, and Leighton Meester (“Gossip Girls”).

Tying perfectly into America’s obsession with all things ‘retro through events like the annual Viva Las Vegas Rockabilly Weekender and television smash hit “Mad Men,” Tatyana has inspired millions of women to emulate her iconic style.

Upon Page’s passing, MTV acknowledged that without her generation-hopping influence, a slew of contemporary icons would have different looks. Katy Perry would not sport those rocker bangs and retro jumpers; Madonna’s “Sex” book and fascination with bondage gear might not exist; and Rihanna could be obsessed with other things besides leather and lace. Page is also a huge part of Uma Thurman’s style in “Pulp Fiction,” burlesque actress Dita Von Teese’s entire career and the look and vibe of The Pussycat Dolls.

Opening their first store in the Miracle Mile Shops at Planet Hollywood on the Strip in Vegas in 2007, Jan and Tatyana have tapped into this widespread divine madness and created a phenomenon that seems boundless. Beyond the current locations, including the Fashion Show Mall in Vegas, Haight-Ashbury in San Francisco and the Gaslamp store in San Diego (which recently opened in October 2010), there are future plans to expand in some of America’s premier tourist destinations including Newbury Street in Boston, Manhattan, the Twin Cities’ Mall of America and in Miami’s South Beach.

The first store opened with 20 distinctive women’s dress styles designed by Tatyana. The stores now carry more than 200 of them. Bettie Page Clothing also sells T-shirts and lingerie designed by famed cheesecake/erotic/pinup artist Olivia De Berardinis, whose work has graced the pages of Playboy for years. Her “fantasy” Bettie Page art aided in the resurgence of interest in Page’s life and career in the late 1980s and 1990s. The stores also sell originals and first editions of classic Bettie paintings by Olivia.

Beyond the U.S. retail locations, the Bettie Page Clothing brand has gone global, with boutiques in 57 countries around the world selling its products. According to Glaser, the line is exceptionally popular in Australia, Europe and Canada. This universal acclaim for Tatyana’s retro fashions is all the more incredible when the businessman reveals the fascinating truth that when the couple first conceived the idea of launching a boutique in Las Vegas, their goal was simply to have an outlet for Tatyana’s classic styled clothes. The licensing for Bettie Page’s likeness and name came later when they hit a roadblock trying to lease a location in the Miracle Mile Shops.

“We didn’t even think of her designs as specifically retro, we just loved them,” says Glaser. “We were simply seeking a way to brand her products. It was a large investment and we knew we were taking a great leap of faith. We didn’t have the Bettie Page name until long after we decided on the concept, which was vintage, classic style dresses. But mall ownership wouldn’t lease to a store that was stand-alone and brand new. They agreed to lease to us, however, if we could come up with a recognizable brand name. Bettie Page Clothing now has exclusive rights to using the name for fashion worldwide.”

Glaser adds, “What’s ironic is that, as our business took off, we realized that only 20 percent of our customers were from the rockabilly community. The other 80 simply like Tatyana’s styles, which truly sell themselves. They fit beautifully, are moderately priced at an average of $120, and are very unique.”

Tatyana grew up in a small village in Russia and studied art, dance, fashion and music at the University of Culture in St. Petersburg before pursuing a career as a fashion model. While posing in fashions by mostly Russian designers, she also worked at the Grand Hotel Europe in St. Petersburg, where she first met Glaser and shortly after moved to the U.S. Growing up in Russia, she saw many American movies from the 1950s, loved the styles and wondered why women in the modern age no longer dressed that way. She first learned about Bettie Page when she arrived in the States and realized that people associated her with the luxury of the ‘50s lifestyle.

“When I began my career as a designer in the U.S., my goal was to create fashions that would appeal to those who loved the styles from that era,” Tatyana says. “It was important for women to be sexy but at the same time not have too much exposed. I tapped into the idea that women wanted to have mystery again. My designs are mature and feminine but leave a little to the imagination, and men appreciate the puzzle. The answer to what inspires me is simple: movies.”

“When we were hiring for our first stores,” Glaser recalls, “we would ask our prospective associates what they liked about Bettie. They all said the same thing– the fact that she disappeared for a long time even though she was still alive. She was a dark, rebellious version of Marilyn Monroe. Not just a fluffy, frilly model from another era but a disturbed person with real problems and a tragic history. People identified with that. Bettie’s famous expression was that she was “never the girl next door,” and I think people latched onto the female James Dean mythology. There’s danger, edge and rebelliousness – all of which is now reflected in Tatyana’s striking, era capturing dresses.”

Realizing the popular appeal of her Bettie Page dresses, Tatyana is now expanding her portfolio to include a distinctive “Elvgren” line – based on the images of the classic pin-up artist of the 1950’s, as well as her special “Tatyana” collection making their way into stores. Finally, Tatyana, in collaboration with Art Khomyakov, will be introducing a new line of beachwear this Spring. Look for “Beach Bash” to be hitting the circuit soon!

PHOTO CAPTION (L-R): Bettie Page Clothing model Sierra; BPC designer Tatyana Khomyakova; Singer Matt Goss; Playboy Playmate Claire Sinclair; BPC model Elle at Vegas Player Magazine's launch at Pure in Caesars Palace on December 2. PHOTO CREDIT: Erik Kabik/ Retna/ ErikKabik.com

PHOTO CAPTION (L-R): Bettie Page Clothing designer Tatyana Khomyakova wearing "Bubble Up" and Playboy Playmate Claire Sinclair in "City Center" at the Vegas Player Magazine launch party on December 2. PHOTO CREDIT: Erik Kabik/ Retna/ ErikKabik.com

PHOTO CAPTION: Playboy Playmate Claire SInclair wearing "City Center" by Bettie Page Clothing at the Vegas Player Magazine launch party on December 2. PHOTO CREDIT: Erik Kabik/ Retna/ ErikKabik.com

PHOTO CREDIT: Erik Kabik/ Retna/ ErikKabik.com

BETTIE PAGE CLOTHING HEATS UP
SIN CITY WITH ITS LATEST DESIGNS
WORN BY RISING PLAYMATE CLAIRE SINCLAIR
AT THE VEGAS PLAYER MAGAZINE LAUNCH PARTY

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The Clothing Company Also Highlights Their
Latest Looks At Fashion Show Mall This Week
And At The Grand Opening Of Johnny Rockets At
The Flamingo Hotel On December 10 In Las Vegas

Russian-born fashion designer Tatyana Khomyakova of Bettie Page Clothing (BPC), along with spokesmodel and Playboy Playmate Claire Sinclair, celebrated the launch of Vegas Player Magazine at PURE Nightclub at Caesars Palace in Las Vegas on December 2. The party also marked the re-branding of the city’s famed luxury resort and casino. Sinclair, music headliner Matt Goss, and other BPC models mingled throughout the evening to show off the latest designs from the premier clothing company’s line including “City Center” worn by Sinclair and “Bubble Up” worn by Bettie Page Clothing’s designer, Tatyana.

This week started off with a bang for BPC as they presented a three-day event at Vegas’ Fashion Show Mall December 7-9 highlighting their pieces in a live runway show at the top of every hour.

Rounding out the fashion-filled week, representatives of BPC, including Sinclair along with “ Peepshow” star Holly Madison, will attend the ribbon-cutting for the grand opening of the diner-style restaurant Johnny Rockets at the Flamingo Hotel on Friday, December 10 at 7 p.m.

Opening their first store in the Miracle Mile Shops at Planet Hollywood on the Strip in Vegas in 2007, BPC has additional boutiques in Hollywood, the Fashion Show Mall in Vegas, Haight-Ashbury in San Francisco and the Gaslamp store in San Diego (opened October 2010). There are future plans to expand in some of America’s premier tourist destinations including Newbury Street in Boston, Manhattan, the Twin Cities’ Mall of America and Miami’s South Beach.