* * *

The Inaugural Event Is Set For Sunday, August 22
At The Las Vegas Hilton Featuring An All-Star
Line Up Of Guests Including Motorhead’s Lemmy,
Dee Snider, Flavor Flav And Many More  

The first-ever VEGAS ROCKS! Magazine Awards will be held Sunday, August 22, 2010 and will take place inside the original home of rock, The Elvis Showroom at the Las Vegas Hilton. Honoring local and legendary rock artists, the show, themed “I Wanna Rock,” will feature an all-star jam capped off with a performance by Dee Snider.

The event marks the six year anniversary of VEGAS ROCKS! Magazine and will be Las Vegas’ own first real rock awards show, hosted by the “Publishing Queen of Rock n Roll” and VEGAS ROCKS! Magazine Founder/CEO, Sally Steele.

“I wanted to bring Las Vegas its own, true rock awards. We’ve been fighting to keep rock n’ roll in the mainstream media for six years now,” Steele says. “We’re not here to keep up with the flavor of the month; we’re here to celebrate rock n’ roll, whether the artist had a hit ten years ago or are on the charts today doesn’t matter. They have a place in Vegas Rocks! and at this event.”
 
The VEGAS ROCKS! Magazine Awards is presented in conjunction with Rick White, Vice President of the Las Vegas Hilton and Music Industry legend Jerry Greenberg. Steele comments, “We are very excited about holding the show in the original home of rock n’ roll, The Elvis Showroom at the Hilton. It makes it that much more special. Rick White made this all possible, along with all the great people at the Las Vegas Hilton.”

Sponsors of the VEGAS ROCKS! Magazine awards include Dollar Loan Center, Desert Honda, Nothing But Skulls, XPOZ Supporting A Smoke Free Scene.

The awards will be preceded by a Grand Rock n’ Roll Royal Red Carpet media event with appearances by some of the biggest legends in rock music, including  Lemmy Kilmister of Motorhead, James Kottak from The Scorpions, Glenn Hughes of Deep Purple, Flavor Flav, Dee Snider and many more.
 
The show will feature a dozen local awards including Best Rock Band, Best Punk Band, and Best Metal Band. Snider will receive the Rock n’ Roll Savior Award; Lemmy will accept the VEGAS ROCKS! Lifetime Legend Award; The Scorpions will receive the Rock Group Lifetime Achievement honor; Flavor Flav will get a Best Rock Clock in the Universe Award and Hughes will accept the Inspirational Icon Award.
 
“I feel I can do the show justice, from being involved in rock n’ roll all my life,” Steele added. “I was taking pictures of Black Sabbath and Deep Purple when I was 13. I’ve dedicated my life to being a fan and also an entertainer. I started the magazine to keep the music I care about alive and loud and let the world know what’s happening in rock n’ roll and Las Vegas today.”

Also appearing will be Athena Lee (Tommy Lee’s sister); Paul Shortino (Rough Cut/ Quiet Riot); Jake E. Lee (Ozzy); Ron Keel (Keel); Jimmy Crespo (Aerosmith); and Otis Day (Otis Day and The Knights from “Animal House”).
 
Other celebrities set to present, perform or attend include Thomas Ian Nicholas from the “American Pie” films, who is also a musician; Nick Oshiro (Static X) Tony Franklin (The Firm) Chris Frazier (Whitesnake) Kerry Simon (Celebrity Chef) Mario Barth (Celebrity Tattoo Artist); Gregg Giuffria (Giuffria), Steel Panther and Zowie Bowie.
 
This night to remember for rock n’ roll will be filmed and broadcast at a future date TBA.
   
“Really, it’s about recognition for the artists I love,” Steele adds. “They aren’t always getting that recognition. And I’m here to fight for it!”

Tickets are on sale now at the Hilton box office at (702) 732-5755 or at www.lv.hilton.com. For more information visit www.vegasrocksmag.com or email info@luckmedia.com.