Listener Driven Radio Increases Radio Station Ratings
New Startup Listener Driven Radio Increases Radio Station Ratings and Revenue Using Innovative Software in Nine of the Top Ten USA Media Markets
A new innovator in the media industry, Listener Driven Radio [1] (LDR), is reinventing radio by giving listeners control of their favorite radio stations through the web. Radio listeners using the LDR platform can vote and control which songs play in real time, sign up for alerts when their favorite songs play and share their favorite songs on Facebook.
Daniel Anstandig, President and CEO of Listener Driven Radio, says, “LDR is built to cultivate ratings, revenue and web traffic for radio stations by engaging audiences. We call it Crowdcasting.”
More than 125 top-rated radio stations, networks and broadcast groups in the USA, Canada, and Europe use LDR’s software.
The company recently released 2011 year-end results from stations using its platform:
URL to article: http://luckmedia.com/listener-driven-radio-increases-radio-station-ratings/
URLs in this post:
[1] Listener Driven Radio: http://www.listenerdrivenradio.com/
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