BETTIE PAGE CLOTHING CELEBRATES ITS
ICONS BIRTHDAY AND NEW STORE OPENING
AT THE FORUM SHOPS IN LAS VEGAS WITH
SPOKESMODEL AND 2011 PLAYMATE OF THE YEAR,
CLAIRE SINCLAIR

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The Retro-Inspired Clothing Brand Lit Up The Runway With Their
Latest Looks At Viva Las Vegas Rockabilly Weekend Fashion Show

Bettie Page Clothing’s official spokesmodel and Playboy’s 2011 Playmate of the Year, Claire Sinclair, joined fans in a two-day birthday celebration starting April 22 in honor of late 1950s pin-up model Bettie Page at the brand’s Planet Hollywood location in Las Vegas.

BPC models put their best foot forward on the runway as they kicked off the 2011 Viva Los Vegas Rockabilly Weekender. Held at The Orleans Hotel & Casino, the fashionistas showcased the brand’s Spring 2011 collection along with Beach Bash- a new line of retro swimwear, hats, beach totes and playsuits, and Elvgren, a line inspired by great American pin-up artist Gil Elvgren.

The birthday event continued that evening with an intoxicating performance by The Diamond Bettys, known for their high energy ‘Pin-Up Doll’ revue. The dance troupe flaunted their best moves for the vast crowds of shoppers, just steps away from BPC’s storefront.

Sinclair also served as ambassador the grand opening of BPC’s new location in The Forum Shops At Caesar’s Palace on April 23. Fans lined up to for autographs from the beauty and shopped eye-catching retro gear at the new boutique.

The vintage retailer also recently unveiled the newly- renovated Hollywood boutique (6650 Hollywood Blvd.) following a nearly $100,000 makeover. Another store is slated to open in the Mall of America in Minneapolis, Minn. on May 27. Other locations include downtown San Diego and San Francisco’s Haight-Ashbury District.

The vintage inspired lines, under the DESIGNS BY TATYANA® umbrella, are the conception of Russian-born designer Tatyana and commercial financier Jan Glaser. The recent revival of the classic look has caught the attention of a new generation of glamour girls including Katy Perry, Holly Madison, Christina Aguilera, Miranda Lambert, Denise Richards, Leighton Meester, Kelis and P!NK.