PRESS RELEASE

Date: 03/04/2011 Print This Post


Designs By Tatyana® Gears Up To Debut New ‘Beach Bash’ Line of Swimear, Hats, Bags and Playsuits

Photo Caption: Claire Sinclair outfitted in new looks from Beach Bash line by Tatyana and her son, Art Khomaykov, hitting stores in April 2011:
From L-R: “Tan Lines Polka Dot” swimsuit; “Cris Cross Pink” swimsuit; “Tied At The Hip” playsuit in red; “Carlacita” dress in pink
Photo Credit::Urszula Stern

HERE’S TO FUN IN THE SUN!
DESIGNS BY TATYANA®, KNOWN FOR ITS
POPULAR BETTIE PAGE CLOTHING LINE,
IS SET TO ROLLOUT THE ‘BEACH BASH’
COLLECTION OF VINTAGE STYLED SWIMWEAR,
HATS, BAGS AND PLAYSUITS IN APRIL 2011

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Designs By Tatyana Finds The Perfect Spokesmodel
Is 2011 Playmate Of The Year Contender, Claire Sinclair

No time like the present to start dreaming of summer, and nothing’s going to knock ‘em dead on the sand like the colorful and sporty new Beach Bash line of vintage styled swimwear, hats, beach bags and playsuits from Designs By Tatyana®.

The eye-catching Beach Bash fashions will be available on www.beachbashbeachwear.com and in retail stores in Las Vegas, Hollywood, San Francisco and San Diego in April 2011.

The line was designed by company founder and lead designer Tatyana and her son, Art Khomaykov, to recreate the retro beach looks and Bettie Page summer vibe for a new generation of women. Several of the vintage outfits were recently showcased on a runway at the Fashion Show Mall in Las Vegas by several models, including BPC’s new spokesmodel Claire Sinclair.

A striking modern day resemblance to Bettie Page, the beautiful 19-year-old brunette was the October 2010 Playmate of the Month in Playboy Magazine and is currently in the running for Playmate of the Year. Sinclair recently played the lead at MGM Grand’s “Crazy Horse Review” (following in the footsteps of Dita von Teese and Carmen Electra). She is featured on “The Bunny House” and “Holly’s World” on E! Networks and is the newest and hottest celebrity on everyone’s “A” list!

Describing the Beach Bash line as having “a lot of leopard prints, a massive amount of bright colors, very happy and, of course, ‘beachy,’” Khomyakov adds, “Now that we’ve become industry leaders in retro inspired clothing, we knew we couldn’t stop with the dresses. There was an increasing demand for retro swimwear, and the line we created beginning with the swimsuits is a natural extension of our vintage fashions. We accumulated a lot of patterns and collected a lot of swimwear from friends and through vintage shops, which inspired us to develop these new items.

“Bathing suits are only a fraction of the line,” he emphasizes. “Our goal is to create full on ensembles that create the ‘Beach Bash’ party retro atmosphere. We want our customers to carry matching bags, wear hats and also playsuits that can be worn as swimsuit cover-ups or by themselves. So many of the items in today’s summer wear marketplace feature the same cuts and colors, so our goal as a company that’s always doing something different is to create things that aren’t already out there. Our Beach Bash items are fresh and innovative and their quality surpasses that of our competitors.”

Another important feature to Tatyana’s vintage fashions is their use of curve-hugging stretch fabrics which cater to all sizes of women. “With Haute couture items,” he says, “the women have to match up to the clothes, but with our lines, the clothes can match to you. We do something different that makes our clientele feel special. For many women, wearing Designs By Tatyana changes their life and makes them feel beautiful in a way they never could have imagined.”