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GREG LONDON’S CAREER COMES FULL CIRCLE! AFTER THREE YEARS HEADLINING THE WORLD FAMOUS LAS VEGAS HILTON, THE SINGER AND MASTER MUSICAL IMPRESSIONIST HOSTS THE 2012 HOLLYWOOD MUSIC IN MEDIA AWARDS (HMMA) NOVEMBER 15 AT THE FONDA THEATER
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The two-time Nevada Magazine ‘Entertainer of the Year’ (2009, 2011) won an HMMA in 2009 for his song ‘Everything I Own’ and was also nominated in 2011 for ‘Don’t Be So Hard On Yourself’
Fresh from conquering Reno and most recently Las Vegas, GREG LONDON (www.gregorylondon.com) is ready to rock Los Angeles as the main host of the 2012 Hollywood Music in Media Awards (HMMA), set for Thursday, November 15 at the Fonda Theater in Hollywood. The event will be shot in HD for internet and cable broadcast.
The powerhouse vocalist, recording artist and master musical impressionist is a renowned presence at the HMMAs, winning Best Adult Contemporary Song (“Everything I Own”) in 2009 and receiving a nomination in the same category for his original tune “Don’t Be So Hard On Yourself” in 2011.
“I’m very excited and honored to be asked to host the HMMAs, which have been a very important part of my life and career these past few years,” says London. “The opportunity to do so truly means I have come full circle. I’ve had the opportunity to perform in London’s West End, achieve my dream of being a headliner in Vegas and now return to Los Angeles, where I can jump start my recording career after a little time away.”
London continues, “What I like about being the host of the show and not simply a guest host is the challenge of bringing a smoothness and seamlessness to the awards ceremony, while adding some entertainment value between awards and performances. I’m good at keeping things interesting, and that is my goal in hosting the show this year.”
London assumes his duties during a unique and exciting transitional time in his career. After three years receiving rave reviews (and designation by Nevada Magazine as “Entertainer of the Year” in 2011) for his “Greg London’s ICONS” show the Las Vegas Hilton (which has since been renamed the LVH – Las Vegas Hotel), he chose not to renew his contract. Since May, the multi-talented entertainer has performed at private events everywhere from Los Angeles to Paris (he owns a castle in Bordeaux!) and headlined on Norwegian Gem and Norwegian Dawn, two crown jewels of the Norwegian Cruise Line fleet. London also is endorsed by MAC Cosmetics, as he uses their products to visually perfect his master impressions.
As London contemplates his next big career move, he is enjoying the opportunity to headline in onboard showrooms whose ensembles include big horn sections that bring him back to his musical roots as a trumpet player.
In addition to performing a show that blends “singing as Greg” with a segment featuring his trademark musical impressions (Rod Stewart, Ozzy Osbourne, Johnny Cash, etc.), London’s “artist in residence” status with Norwegian Cruise Line includes the opportunity to do meet and greets and host talks for fans each week. Performing for the first time in years with a brass section has inspired some new creative directions for London as a recording artist, and he is currently connecting with various arrangers and collaborators to help create a “style that’s more old school with a cutting edge—and with a blazing horn section.”
London’s Las Vegas show took his former show “ICONMAN” and refashioned it as a dynamic culmination of his long and incredible journey, where a man in his youth hears a singular guitar and heads out on his own Hero’s Journey. The ever-developing concept (presented as “chapters” with each new imagining) was created by London and written in the classic literary format of “The Hero’s Journey,” with theater director David Taylor (“Cats”) and London playwright Paul Miller.
At the end of 2009 London garnered a “Best Impersonation” credit by Rolling Stone Contributing Editor David Wild, in The Huffington Post for his spot-on take of Ozzy Osbourne performing a duet with Kermit The Frog. In 2009, Greg London’s “ICONMAN” was voted “Best Show of Northern Nevada” by Nevada Magazine. The Asian Times London proclaimed The ICONS (the original version of the show in London) as “The West End’s First Smash of 2007.” The Sacramento Bee called it “The Show of the Year” for 2007-2008.
As a recording artist, the singer’s version of “Everything I Own” was the highest charting new artist release and highest charting release on an independent label (airplay charts) of 2009. London scored back to back Top 5 singles on the FMQB Adult Contemporary Radio Chart with covers of Bread‘s “Everything I Own” and Little River Band‘s “Cool Change.” London also made Music Connection Magazine‘s list of Hot 100 Artists of 2009.
In 2008, he appeared in the independent film “The Dukes,” playing a member of a washed up doo-wop group that turns, comically, to a life of crime. His cohorts are Chazz Palminteri, two time Academy Award nominee Peter Bogdanovich and renowned character actor Robert Davi (“Die Hard,” “Profiler”), who wrote, directed and co-produced the film.
“I’ve been writing a lot of new songs lately, and definitely want to start recording again and see where that takes me next,” says London. “For now, I’m happy living a great life, doing private functions and feeling like an island in the middle of the ocean, bringing joy to people I otherwise would never have had the opportunity to meet. I’m a believer in God and the Universe and have faith that everything will work out the way it is supposed to for me. I’m excited about the opportunities heading my way, beginning with hosting the HMMAs next month.”